Seven-time Super Bowl winner Tom Brady and his supermodel wife Gisele Bündchen can be seen in a new commercial for the FTX cryptocurrency exchange. The company plans to invest $ 20 million in the advertising campaign.

Tom Brady and Gisele Bündchen star in the commercial for FTX

Tom Brady and Gisele Bündchen are in a commercial for the FTX cryptocurrency exchange. The commercial with the title “FTX. You in? “Was released by FTX on Wednesday.

The company’s U.S. subsidiary plans to invest $ 20 million in the campaign, the Wall Street Journal reported, adding that the campaign will begin Thursday during the National Football League’s opening game between Tampa Bay and Dallas. It will run alongside digital advertising components during NFL broadcasts in October.

The commercial starts with Bündchen saying to Brady, “Can I talk to you about something?” After showing him something on her cell phone, she asked, “What do you think? Are you in? “Brady replied,” I’m in. Let’s call everyone. “

The couple called a number of their acquaintances, all of whom said they were there. One person Brady called was a New England Patriots fan explaining the benefits of FTX. Brady told him, “I’m getting into crypto with FTX. You in?”

The fan replied, “Well, provided it offers 360 degree access to the crypto markets with the ability to trade anything from alts to defi [decentralized finance]”I think I’m in.” He added, “But still hate you.” Brady replied, “Got it.”

Brady and Bündchen announced their partnership with FTX in June. The couple each participated in the company. Brady said at the time, “It’s an incredibly exciting time in the crypto world and Sam [Bankman-Fried, CEO of FTX] and the revolutionary FTX team continues to open my eyes to the endless possibilities. “

Several other celebrities have recently appeared in cryptocurrency commercials. In July, award-winning director Spike Lee shot a commercial for Bitcoin ATM operator Coin Cloud. In June, actor and bitcoin investor Neil Patrick Harris appeared in a commercial for another crypto ATM operator, Coinflip. In August, award-winning hip-hop artist Megan Thee Stallion, in collaboration with Jack Dorsey’s Cash App, released an instructional video entitled “Bitcoin for Hotties”.

What do you think of this commercial for FTX with Tom Brady and Gisele Bündchen? Let us know in the comment section below.

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